Streamlining Registration in Tesco

Reducing friction in Clubcard registration by aligning teams, simplifying processes, unifying UX/UI across platforms, and improving activation speed

Streamlining Registration in Tesco

Reducing friction in Clubcard registration by aligning teams, simplifying processes, unifying UX/UI across platforms, and improving activation speed

Streamlining Registration in Tesco

Reducing friction in Clubcard registration by aligning teams, simplifying processes, unifying UX/UI across platforms, and improving activation speed

TEAM

+20

+20

+20

Time

2022

My role

Product Designer

KEY SKILLS

UX

UX

UX

Stakeholder Management

Stakeholder Management

Stakeholder Management

Service Design

Service Design

Service Design

INTRO

Mission: Seamless Registration

INTRO

Mission: Seamless Registration

INTRO

Mission: Seamless Registration

The outdated registration process had a 60% drop-off rate, inconsistent reporting, and long activation times (24 hours–weeks). We streamlined it into an instant process, unified journeys across platforms, improved UX/UI, and aligned stakeholders- reducing drop-offs and enhancing the user experience

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This case study is evolving—more on the specific UX & UI solutions will be added!

This case study is evolving - more on the specific UX & UI solutions will be added!

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PROCESS

Aligning the stakeholders

PROCESS

Aligning the stakeholders

PROCESS

Aligning the stakeholders

Through workshops and stakeholder alignment, we mapped the challenges, identified inefficiencies, and co-created solutions for faster activation.

Impact

Seeing the results

Impact

Seeing the results

Impact

Seeing the results

Onboarding Drop-offs reduced

From 60 to 20%

From 60 to 20%

Instant Activation

Weeks - seconds

Weeks - seconds

Everybody on the same page

Aligned internal reports & stakeholders

Aligned internal reports & stakeholders

Aligned internal reports & stakeholders

Want to learn more? Let’s chat!

I'm happy to share more about this project and how I work :)

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Want to learn more? Let’s chat!

I'm happy to share more about this project and how I work :)

Copy my email

Want to learn more? Let’s chat!

I'm happy to share more about this project and how I work :)

Copy my email

Fix The Registration

Sebastian Stransky

Thank you!

Thank you so much for taking the time to view my portfolio

Sebastian Stransky

Thank you!

Thank you so much for taking the time to view my portfolio

Sebastian Stransky

Thank you!

Thank you so much for taking the time to view my portfolio